How to Offer Your Services on LinkedIn

Learn how to attract clients and grow your business with LinkedIn’s powerful service features.

Fox Tucker

LinkedIn is more than a professional networking platform – it’s a powerful tool for freelancers, consultants, and businesses to showcase their services and connect with clients. With LinkedIn Service Pages, you can create a dedicated space where potential clients can discover your expertise, request services, and engage with your business.

However, simply setting up a Service Page isn’t enough. To stand out, you need a strategy that ensures visibility, credibility, and consistent lead generation.

That’s where my comprehensive course series comes in. Whether you’re new to LinkedIn services or looking to refine your approach, my step-by-step guide will help you maximize your impact and attract more clients.


What You’ll Learn in This Course Series

This course is broken into five key modules, each designed to work as a standalone lesson while building toward a complete LinkedIn service strategy.

👉 Module 1: Introduction to LinkedIn Services

What You Need to Know Before Getting Started

  • Understand how LinkedIn Service Pages work
  • Learn the difference between personal and company-managed services
  • Discover how LinkedIn helps clients connect with service providers


👉 Module 2: Setting Up Your LinkedIn Service Page

Step-by-Step Guide to Creating a High-Converting Page

  • Create a LinkedIn Service Page the right way (personal or company)
  • Choose the best service categories for maximum visibility
  • Write a compelling service description and set up pricing options

👉 Module 3: Optimizing Your LinkedIn Service Page for Maximum Visibility

How to Rank Higher and Get Discovered by Clients

  • Improve your Service Page’s visibility in LinkedIn search
  • Use strategic keywords and engagement techniques
  • Leverage recommendations, messaging, and premium features

👉 Module 4: Generating Leads Through LinkedIn

Attracting, Engaging, and Converting Potential Clients

  • Learn how clients find and request services on LinkedIn
  • Best practices for responding to service inquiries
  • Proactive lead generation strategies to drive consistent business

👉 Module 5: Advanced Strategies for Service Providers on LinkedIn

Scaling Your Service Business with High-Level LinkedIn Tactics

  • Advanced content strategies to position yourself as an industry authority
  • How to expand your reach through partnerships and networking
  • Tracking performance and adjusting your strategy for long-term success

Who Is This Course For?

This course is perfect for:
✔️ Freelancers looking to grow their client base through LinkedIn
✔️ Consultants & Coaches who want to showcase expertise and attract high-value clients
✔️ Small Business Owners aiming to use LinkedIn as a lead-generation tool
✔️ Agencies & Service Providers seeking a scalable approach to marketing services online

If you provide a professional service, LinkedIn can be one of your most valuable client acquisition tools—if you use it correctly.


How to Get Started

You can start with any module that interests you, but for the best results, we recommend beginning with Module 1 and working through the full series.

📌 Start with Module 1: Introduction to LinkedIn Services

Have questions? Need help optimizing your LinkedIn Service Page? Explore the modules or take action today to start attracting clients on LinkedIn!

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LinkedIn Trainer / Digital Marketing Director
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Digital Marketing Director | LinkedIn Trainer | Fox has optimised 300+ LinkedIn Profiles, manages 30+ LinkedIn Company Pages, and leads the LinkedIn strategy for a team of 50+ colleagues at Outlook Publishing Ltd. Fox also shares LinkedIn strategies, current best practices, and tactics on www.leaders.social