How To Add Recommendations To Your LinkedIn® Profile

Recommendations are short written endorsements from one user to another, typically written by colleagues, managers, clients, or collaborators. They appear near the bottom of your LinkedIn® profile.

Fox Tucker
LinkedIn® Coach:

What Are LinkedIn® Recommendations?

LinkedIn® Recommendations are short written endorsements from one user to another, typically written by colleagues, managers, clients, or collaborators. They appear near the bottom of your LinkedIn® profile, in the “Recommendations” section.

How To Activate LinkedIn® Recommendations

What They Are Not

  • They’re not the same as “Skills Endorsements” (those quick clicks under your Skills section)
  • They don’t directly impact search rankings On LinkedIn®, but they do build credibility with people reading your profile

How LinkedIn® Recommendations Work

  • You can request a recommendation from anyone in your network (1st-degree connections only)
  • You can choose to show or hide individual recommendations.
  • You can write a recommendation for others (which they can choose to show or hide)
  • You must have a mutual connection and a listed relationship and position (e.g. “Manager at X during Y”) when requesting

Strategic Tips: Who To Ask?

LinkedIn® Recommendations are short written endorsements from one user to another, typically written by colleagues, managers, clients, or collaborators. They appear near the bottom of your LinkedIn® profile, in the “Recommendations” section.

  • Ask people who can genuinely speak to your skills, work ethic, results, or character.
  • Prioritize managers, clients, project leads, or direct reports.
  • Vary roles to show versatility (e.g. not just peers or friends).

Strategic Tips: How To Ask?

  • Don’t send the default LinkedIn® template
  • Personalize it: remind them of your shared work and what you’d appreciate them highlighting
  • Offer to write a draft they can edit (many will appreciate this)

Example Request For Recommendation

Hi [Name],

I hope you’re well! I’m refreshing parts of my LinkedIn® profile at the moment and wanted to ask if you’d be open to writing a quick recommendation based on our time working together on [project / team / role].

It would be great to have something that touches on [insert focus – e.g. “how we collaborated on X,” “the results from Y,” or “your experience of working with me as a manager”]. Of course, feel free to share whatever feels natural from your side.

If it helps, I’m happy to draft a few bullet points to make it easy.

No pressure at all – just thought I’d ask. Thanks either way!

Best,
[Your Name]

Strategic Tips: How Many?

  • 3–5 strong, relevant recommendations are plenty
  • Quality trumps quantity
  • Rotate which are displayed if you have many

Giving Recommendations

The best recommendations are:

  • Specific (mention results, traits, or projects)
  • Authentic (avoid generic praise like “hardworking team player”)
  • Short (2–3 short paragraphs max)

Inspiration: From a Manager or Boss

  • Took ownership of key projects with minimal oversight
  • Elevated the quality of work in the team
  • Always brought solutions, not just problems
  • Trusted to represent the company with senior stakeholders
  • Grew quickly in confidence and responsibility
  • Played a key role in hitting team goals or KPIs
  • Supported colleagues and helped lift the overall culture

Inspiration: From a Colleague or Peer

  • Collaborative and easy to work with – even under pressure
  • Strong attention to detail but never lost sight of the big picture
  • Always willing to help and share knowledge
  • Respected across departments, not just their own team
  • Balanced personal warmth with professionalism
  • Helped troubleshoot and improve workflows or systems

Inspiration: From a Client or External Partner

  • Clear and responsive communication at every stage
  • Delivered what was promised (or more)
  • Made the process smooth, even in tricky moments
  • Brought insights or suggestions we hadn’t considered
  • Felt like a trusted extension of our own team
  • Turned complex ideas into actionable outcomes
  • Left a lasting impression through quality of work and approach
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LinkedIn® Coach:Fox Tucker
LinkedIn® Trainer / Digital Marketing Director
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Digital Marketing Director | LinkedIn® Trainer | Fox has optimised 300+ LinkedIn® Profiles, manages 30+ LinkedIn® Company Pages, and leads the LinkedIn® strategy for a team of 50+ colleagues at Outlook Publishing Ltd. Fox also shares LinkedIn® strategies, current best practices, and tactics on www.leaders.social Fox specialises in providing Company Page Management